San José Cooperativa

Considering the instability of the modern world, consumers value security and support in their finances. “Siempre Socios” (Always Partners) is a branding campaign we developed for San José Cooperativa, a credit union well established for their variety of financial services and products.

The concept revolves around portraying San José as the one-stop destination that caters to all your financial needs, regardless of the stage of life you’re in. The ambassador of this campaign is beloved local personality Saritza Alvarado, who has been a member of the credit union since her early years. Her longstanding association exemplifies the trust and reliability that San José Cooperativa offers.