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Puerto Rico Federal Credit Union – Financiamos Tu Futuro

Client Name:

Puerto Rico Federal Credit Union

Year:

2022

Categories:

Credit Union

Services:

• Communication Strategy
• Design
• Multimedia
• Digital Media

This campaign “Financiamos tu futuro” (We finance your future) was created for those that get too caught up in the present and forget to invest in their future. They probably have goals and dreams they want to achieve, but life is complicated and having time to chase those aspirations is a rare occurrence. We to let them know that with the help of PRFCU, their future could be real today. Along with the future theme, we developed a futuristic design that incorporated the concept of fortune in a magic ball. We also produced a series of videos for social media that brought the concept to life and helped their consumers feel seen in different scenarios.