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Inter – Estudia en Línea

Client Name:

Universidad Interamericana de Puerto Rico

Year:

2019

Categories:

Education

Services:

• Communication Strategy
• Design
• Multimedia
• Digital Media

Our client needed to promote their online degrees among the Latino audience in the United States. Since they offer different levels of education, we developed a fully digital campaign with three communication strategies based on each of their target audiences, allowing them to stand out in a competitive industry:

Earn a degree on your own terms (Obtén un grado a tus propios términos) for students that are looking to complete a bachelors degree
• Upgrade your life (Actualiza tu vida) for students that want to continue their education with a master’s degree
• Move up in your career (Crece en tu carrera) for professionals that want to grow in their careers with a doctorate degre